To create an online Classic Malt Whisky portal that would excite both connoisseurs and new whisky drinkers alike.
We created a fully responsive site that became both a haven for those seeking answers to whisky questions big and small, and a digital companion to experts seeking inspiration.
Sip and savour Malts.com with the Whisky Guide, The Making of timeline and the Find a Whisky for You.
- 172% traffic increase with 3x the volume arriving from improved organic search
- Bounce rate reduced to below 20%.
- 16% of all traffic clicking to purchase.